In We Are, Marketing Happy’s recent podcast episode, Jenny Bristow, CEO of Hedy & Hopp, chats with Drew Hardesty, President and CEO of Wonder Boy Media, about how AI is changing the game for video and image editing in healthcare marketing. They dive into how AI tools are helping marketers save time, spark creativity, and make editing more efficient.
Key Points:
- AI in Art Creation vs. Editing: Breaking down the difference between using AI to create new art and using AI-powered tools to improve existing content.
- Photo Editing Made Simple: How AI in platforms like Canva and Adobe is making tasks like background removal and noise reduction a breeze.
- Video Editing Upgrades: The ways AI speeds up multi-camera edits and makes podcast production smoother.
- Human Touch: AI might handle the repetitive stuff, but the creative spark still comes from humans.
- Privacy Matters: A friendly reminder to be careful about uploading sensitive data to AI platforms.
If you’re a marketer wanting to get the most out of AI in your editing process, this episode shares tips on how to use these tools effectively while keeping your creativity and privacy intact. To hear more, listen to the full episode on Hedy & Hopp’s podcast page or visit the website.
