With all the resources, time, and patience that goes into “organic visibility,” search engine optimization (SEO) reporting reveals the long-awaited results. With a boost in traffic, there is an expectation that an increase in leads will soon follow. SEO reporting provides valuable insights into how well your SEO efforts are performing and what improvements can
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With the goal of search engine optimization (SEO) being to outrank your competitors in Google search results, how is this done? When piecing together your SEO strategy, it helps to know all the ranking factors at play with Google’s algorithms. This aricle highlights key ranking factors such as high-quality content, secure and accessible websites, mobile-friendliness,
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One of the first things to learn about search engine optimization (SEO) is that keywords are a core component of online search visibility. Google scans countless healthcare websites every day indexing keywords so it knows what to deliver in search results. In this article, you will learn the three-step strategic process for SEO keyword optimization:
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When “learning the ropes” of digital marketing for medical practices, search engine optimization (SEO) will eventually show up. So, what is an SEO strategy, and what should it include for medical practices? This article details how to design a strategy for SEO that aligns with your goals. What is SEO Strategy? SEO strategy meaning encompasses
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Content quality is a core component of search engine optimization (SEO), but it benefits your digital strategy in other ways. When healthcare businesses take the time to improve their website pages for digital marketing strategy, they also improve the user experience, which can help nurture leads. But with so many pages to manage on a
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RESULTS Working with Medical Advantage’s Practice Marketing Solution, iHealthSpot, a Miami surgeon with the goal of expanding his bariatric practice achieved the following: ACHIEVED 2000+ website visitors per month REACHED #1 SEO ranking in search results for “gastric band surgery” in Miami ACQUIRED 100 new patient leads per month OVERVIEW OF MIAMI OBESITY CLINIC This
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Effective search engine optimization (SEO) strategies rely upon smart keyword research. Keyword research guides content creation and helps healthcare businesses align with audience search behavior. Keywords are the building blocks of a medical practice website’s content, web pages, site structure, and meta descriptions. This article demonstrates how to choose keywords for search engine optimization based
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Search engine optimization (SEO) is necessary for healthcare businesses to survive in the consumer-driven market. But like anything other expense, budget-constraints lead management to ask, “How much does SEO cost?” Unfortunately, the answer here is not straightforward. The pricing for SEO depends on various factors such as campaign type, keyword difficulty, target audience, and business
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If you’re a medical professional with a website, you’re probably curious about how to attract visitors and convert them to new patients through digital marketing strategies like search engine optimization (SEO). Rather than base your strategy on guesses, or wonder about how your organic search is performing, SEO optimization tools give the insights you need
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Have you ever searched for something on Google and wondered how websites are ranked in the search results? The answer lies in search engine optimization (SEO); the process of optimizing websites, content, and online presence to rank higher in Google search. As medical professionals, having an online presence is essential to attract new patients and
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